Meet Jasmine, our marketing apprentice, as she shares her journey with Weird Wolf, her creative insights, and her excitement for the future.
January 13, 2025
Meet Jasmine: Our marketing maverick in training
At Weird Wolf, we believe in nurturing talent and fostering creativity, which is why we’re excited to introduce you to Jasmine, our marketing apprentice. Currently enrolled in a Level 3 Marketing Apprenticeship with EMA Training, Jasmine is diving into exciting projects and making her mark on our brand. We sat down with her to chat about her journey, insights, and her first few months at Weird Wolf.
Q: Hi Jasmine! First off, tell us a bit about yourself and how you ended up at Weird Wolf.
A: Hey! I’m Jasmine, a marketing apprentice at Weird Wolf Agency, and I’m currently pursuing a Level 3 Marketing Apprenticeship with EMA Training. It’s an amazing course that is equipping me with valuable skills and experience. I’ve always had a passion for creativity, content creation and storytelling, which then, naturally, drew me to marketing. I discovered Weird Wolf while I was looking for a role that matched my style — something fresh, imaginative, and innovative. I’m thrilled to be part of a team that embraces creativity and always challenges me to grow.
Q: What’s been the most exciting project you’ve worked on so far?
A: Ooh, that’s a good question! I’d have to say our recent 'Design Your Own Christmas Jumper' competition campaign has been really enjoyable. From facing challenges, brainstorming creative ideas, to seeing them come to life, it’s been so rewarding. I even got hands-on with Zapier integrations to streamline the experience for our audience, which was super interesting and a great learning opportunity!
Q: What’s one thing that you’ve learned about marketing that surprised you?
A: Honestly, the importance of design and attention to detail! I always thought you could just throw ideas together, but I’ve realised how critical it is to keep everything consistent, clear, and polished. Paying attention to the small details makes a big difference in how your message is received. Working with the team closely has helped me to understand why it is important.
Q: If you had to describe the Weird Wolf culture in three words, what would they be?
A: Creative, supportive, and fun! We are all open to sharing ideas, no matter how wild or crazy they might seem. Plus, there’s always a good laugh to be had, which makes the work feel more like a passion project than a job. I am always eager to learn new things and the team is so supportive of helping me to do so.
Q: What’s your go-to strategy when brainstorming new marketing ideas?
A: I always start with a good old brain dump where I stare into space and think of as many ideas as possible and I jot down all my ideas and let them flow without holding back. From there, I (try to) connect the dots to identify the best ones. It’s like putting together a puzzle, the moments when ideas click together are so satisfying!
Q: Any advice for someone who may be looking to get into marketing?
A: I would say to dive in and don’t be afraid to experiment! Marketing is all about trying new things and learning from what works — and what doesn’t. A lot of the time, your ideas won’t pan out, but that’s an opportunity to pivot and find what does work. Also, try your best to discover your niche, whether it’s social media, content creation, or analytics, and focus on it.
Q: What’s next for you at Weird Wolf?
A: I’m super excited to keep learning and growing! I’m looking forward to taking on more projects and, hopefully, leading a campaign or two.
My goal is to keep growing my skills even further and make a meaningful impact on our brand. I’m loving every minute of this journey!
Q: Last question — what’s your favourite thing about working at Weird Wolf?
A: Definitely the team! Everyone is incredibly talented and kind. The energy in the office is always so positive and encouraging. And of course, we always find time to share a good laugh.
Wrap-up
There you have it — Jasmine in her own words! As a proud Level 3 Marketing Apprentice with EMA Training, we’re thrilled to have her as part of the Weird Wolf pack. We can’t wait to see all the amazing things she’ll accomplish during her journey with us.
Interested in learning more about apprenticeship opportunities in marketing? Check out EMA Training!
Stay tuned for more updates from our team.
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